I'll never forget the look on my youngest son’s face. Listening to that story brought the castle to life for him. We're never too old for stories. They can connect us to people, places and... customers.
A new blog inspired by my morning writing practice.
The Magic Oxygen Literary Prize is a truly unique writing competition and a fine example of people 'living and working their values. Organisers Magic Oxygen Publishing plant a tree for every entry and give away £3,000 in prize money. They've also started building an urgently needed classroom at Kundeni Primary School in Bore, Kenya.
Having a living and breathing set of values at the heart of your business – and its communications – will set you apart from the crowd, help you reach more people and ultimately attract new business.
Britain's greenest literary prize attracted 800 entries from around the world in its first year. Last December, Rachel joined the judging panel for the Magic Oxygen Literary Prize